Victoria: [Clears her throat] Congratulations are in order. I just Scored a Product placement for our Brand in the latest McQuillanator movie. Thank you, thank you very much.
Gerard: Really? That’s great! Will it have a Prominent place in the movie?
Victoria: Well, you know how these things are. Our Logo goes by In the blink of an eye, but millions of people are going to see it.
Gerard: So will the star be wearing our logo on his shirt or something?
Victoria: Something like that.
Gerard: But not that.
Victoria: No, it’s a little more Subtle than that, but it’ll be Embedded into an important scene.
Gerard: But where are they going to see it?
Victoria: Is that really important? The important thing is that our brand will be Associated with a major Hollywood movie. What more could we ask for?
Gerard: Stop Beating around the bush. Where in the movie will our logo appear?
Victoria: All right. It’ll be on the bottom of the star’s shoes, on the Sole, and the audience will be able to see it when he’s running.
Gerard: Only if he’s running in Slow motion, but he won’t be, right? If it goes by that quickly, it’ll be more like Subliminal advertising.
Victoria: Exactly! I hadn’t thought of it that way, but Hordes of people will be going out to buy our products and they won’t even know why. I’m even more of a Genius than I thought!