A Publicity Stunt

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1. Getting a Dream Job Tandia: Do you want these Want ads after I’m finished with them? Hank: No, I’m not going to find my Dream job in the Classifieds. I’m going to have to get more creative with my Job search. Tandia: What are you looking for? Hank: I want a job that’s Rewarding and Fast-paced, and with good […]...
2. Brazilian Man’s Plan to Bury His Bentley Proves To Be An Ingenious Publicity Stunt A wealthy Brazilian businessman stirred a wave of negative reactions when he announced on his Facebook page that he plans to bury his beloved Bentley Continental Flying Spur. Chiquinho Scarpa, 62, said he would bury his £310,000 (€367,220) Bentley so that he would be able to drive it in the afterlife. He explained that he […]...
3. Preparing a Video Resume Katrina: Okay, I’m ready to hear all of your advice about what to put into a Video resume. Raj: All right. The first thing to remember is that your video resume doesn’t Take the place of your traditional resume; it Supplements it. Katrina: Okay, I got it. I was thinking of talking about some of […]...
4. Price of Publicity In other words publicity is public notice or attention. Many people dream of being famous. They admire different celebrities whose photographs are published on almost every page of many newspapers and magazines, who appear in numerous talk shows and act in different films. The mass media have created ‘the cult of celebrity’. Some actors, singers […]...
5. Buying Back-to-School Supplies Svetlana: Tomorrow is the first day of Junior high. Are you ready? Quinn: Sure, it’s not that big a deal. I already put some Supplies in my new Backpack. Svetlana: Let’s see. You have some Folders, a Three-ring binder, and a Pen. Is that all you’re bringing to school? Quinn: I don’t have my books […]...
6. Перевод слова banana Banana – банан Перевод слова A hand of bananas – гроздь бананов to peel a banana – очищать банан от кожуры green banana – зеленый банан He slipped on a Banana skin and almost fell. Он поскользнулся на банановой кожуре и чуть не упал. She was Eating a banana. Она ела банан....
7. Перевод слова marketing Marketing – торговля, маркетинг, сбыт Перевод слова Marketing analysis – анализ потребительского спроса direct marketing – сбыт без посредников export marketing – изучение внешнего рынка Internet Marketing is not as difficult as it sounds. Маркетинг в Интернет не так сложен, как может показаться. I’m researching Marketing strategies in medicine. Я занимаюсь исследованием маркетинговых стратегий в […]...
8. Five Things You Never Knew About’I’m Lovin’ It’ Will the 11-year-old “I’m Lovin’ It” jingle-an earworm if ever there was one-soon be just a memory? After all, McDonald’s recently hired ad agency Leo Burnett to refresh its image. And Marlena Peleo-Lazar, the campaign’s architect, left McD’s in September. No matter what happens, the campaign has already made marketing history. Before “I’m Lovin’ It,” […]...
9. Перевод слова campaign Campaign – кампания Перевод слова Propaganda campaign – пропагандистская кампания campaign for equal rights – кампания по борьбе за равноправие campaign to curb alcoholism – кампания по борьбе с алкоголизмом advertising campaign – рекламная кампания A Campaign targets under-35s. Кампания направлена на людей младше 35 лет. You will Campaign in the Sudan. Вы примете участие […]...
10. Buying Back-to-School Supplies Svetlana: Tomorrow is the first day of Junior high. Are you ready? Quinn: Sure, it’s not that big a deal. I already put some Supplies in my new Backpack. Svetlana: Let’s see. You have some Folders, a Three-ring binder, and a Pen. Is that all you’re bringing to school? Quinn: I don’t have my books […]...
11. Перевод слова giant Giant – гигант; громадный, исполинский Перевод слова A man of giant strength – человек огромной силы giant planets – большие планеты mental giant – гигант мысли The building was shaped like a Giant pyramid. Здание было выстроено в форме гигантской пирамиды. Giant pandas emit a gentle bleat instead of a mighty roar. Гигантские панды издают […]...
12. Asking About Business Hours Store owner: Hello. Karin: Hello, is this Joe’s Shoe Repair? Store owner: Yes, how can I help you? Karin: I’m calling to find out your Business hours. Store owner: We’re open 24/7. Karin: Really? You’re open 24 hours a day, Seven days a week? Store owner: Yes, we are, More often than not. Of course […]...
13. Перевод слова contest Contest – состязание, конкурс Перевод слова To enter a contest – вступить в спор, вступить в дискуссию beauty contest – конкурс красоты close contest – состязание равных соперников The Contest between capitalism and socialism is over. Противоборство капитализма и социализма закончилось. His brothers are Contesting the will. Его братья оспаривают завещание. Will you enter the […]...
14. Types of Business Entities Ron: I’m only your Tax accountant, but let me give you a piece of advice. If you’re planning to start a business, you’ll want to carefully consider what type of Business entity you want to do business under. Marcela: Is that important? My parents ran a Mom-and-pop store for 40 years and they never had […]...
15. Free-monty-python-videos-on-youtube-lead-to-23-000-dvd-sale-increase Following up on our previous news regarding Monty Python material on iTunes, Mashable is now reporting on a staggering increase of Monty Python DVDs sold on Amazon soon after the Python crew made some of their their more popular material free on Youtube. And by staggering, I mean 23,000% worth. Mashable notes that Monty Python’s […]...
16. Political Advertising Hilary: The Election is still two months away and I’m already Sick of the Political ads. Look at these Flyers we got in the mail just today, not to mention the Canvassers ringing our Doorbell nonstop! Bill: It’s worse if you watch TV, with Attack ad after attack ad. It’s gotten completely Out of hand. […]...
17. Перевод слова media Media – СМИ Перевод слова Media king – медиа-магнат local media – местные средства массовой информации the power of the media – власть средств массовой информации media advisory – оповещение через СМИ The Media were present in large numbers. Журналисты присутствовали в большом количестве. The Media are engaging in sensationalism. СМИ заняты погоней за сенсациями. […]...
18. Be yourself – Будь собой Everyone is special because of being different. Personality mostly comes from the inside not the outside. It doesn`t matter what people think of you. The only person who matters is yourself. You should learn that you can`t be loved by everyone. That would be ideal, but it is unreal. In our complicated world it can […]...
19. Beware of dog! Upon entering the little country store, the stranger noticed a sign saying DANGER! BEWARE OF DOG! posted on the glass door. Inside he noticed a harmless old hound dog asleep on the floor beside the cash register. He asked the store manager, “Is THAT the dog folks are supposed to beware of?” “Yep, that’s him,” […]...
20. Значение идиомы top banana [top banana] or [top dog] {n.}, {slang}, {informal} The head of anybusiness or organization; the most influential or most prestigiousperson in an establishment. Who’s the top banana in this outfit? See: MAIN SQUEEZE....
21. Stupid people fearing WANTED FOR ATTEMPTED MURDER (actual AP headline) Linda Burnett, 23, a resident of San Diego, was visiting her inlaws, and while there, she went to a nearby supermarket to pick up some groceries. Several people noticed her sitting in her car with the windows rolled up and with her eyes closed, with both hands behind […]...
22. Going to Business School Karla: I just heard that you’re taking a Leave of absence to go to business school. Is that right? Joaquin: Yeah, I’ve been thinking about it for a long time, and have finally Taken the plunge. I need an MBA to get ahead in my career. Karla: That’s great, but why don’t you go part-time? […]...
23. Outdoor Advertising Kam: Okay, the purpose of our meeting today is to listen to some ideas for our new Advertising campaign. Gina, Take it away. Gina: Thanks, Kam. I’m going to talk today about Outdoor advertising. I know that it’s a new area for us and it hasn’t been On our radar in the past, but I […]...
24. Перевод слова traditional Traditional – традиционный, обычный Перевод слова Traditional kickoff speech – традиционная вступительная речь to scorn traditional methods – отвергать традиционные методы traditional law – обычное право New technologies are juxtaposing with Traditional. Современные технологии соседствуют с традиционными. They didn’t follow the Traditional form of the marriage service. Они не придерживались традиционной церемонии бракосочетания. These Traditional […]...
25. Business Insurance Carson: What happened here?! Samantha: As you can see, there was an accident. Early this morning, a man driving along this street Lost control of his car and ran into the front window of our store. Luckily, no one was hurt. Carson: What are we going to do? We can’t open for business with this […]...
26. Internet Pranksters Win a Taylor Swift Concert for School for the Deaf Attention, denizens of the Internet: As countless ex-boyfriends could have told you, Taylor Swift always gets the last laugh. Thousands of Facebook users banded together in recent weeks to hijack a contest in which the grand prize was a live concert by the Grammy-winning country singer. And with some 14,000 schools participating, the runaway winner […]...
27. China bans ‘erotic’ banana-eating live streams Chinese live-streaming services have banned people filming themselves eating bananas in a “seductive” fashion. New regulations mean that live-streaming sites must monitor all their output round-the-clock to ensure nothing untoward is going on, keeping an eye out for any “erotic” banana-eating, according to New Express Daily. It’s not just fruit that’s on their radar though […]...
28. Running a Family-Owned Business When I took over the family business three years ago, I didn’t know what I was Letting myself in for. My uncle, who ran the business before me, established a cLear chain of command, which I thought would Eliminate infighting and Bickering. I couldn’t have been more wrong. Despite Clear lines of authority, family members […]...
29. At a Nightclub My friend Sabrina and I decided to go out dancing last weekend. We went to a Club called the Fine Line and when we got there, there was long line outside. That’s one thing I hate about L. A. clubs. The Hottest ones have long lines and it’s hard To get in unless you’re on […]...
30. Значение идиомы leave holding the bag [leave holding the bag] or [leave holding the sack] {v. phr.},{informal} 1. To cause not to have something needed; leavewithout anything, In the rush for seats, Joe was left holding thebag. 2. To force to take the whole responsibility or blamefor something that others should share. When the ball hit theglass, the team scattered and […]...
31. An abstract joke Two bananas are lying on a river bank when a turd comes floating by. The turd looks over and says, “Hey! Come on in! The water’s fine!” One banana turns to the other banana and says, “Do you believe that shit?”...
32. Значение идиомы blow one’s lines [blow one’s lines] or [fluff one’s lines] {v. phr.}, {informal} To forget the words you are supposed to speak while acting in a play. The noise backstage scared Mary and she blew her lines....
33. Значение идиомы banana oil [banana oil] {n.}, {slang} Flattery that is an obvious exaggeration; statements that are obviously made with an ulterior motive. Cut out the banana oil; flattery will get you nowhere!...
34. During a recent publicity outing During a recent publicity outing, Hillary sneaked off to visit a fortune teller of some local repute. In a dark and hazy room, peering into a crystal ball, the mystic delivered grave news. “There’s no easy way to say this, so I’ll just be blunt: Prepare yourself to be a widow. Your husband will die […]...
35. Silent treatment A man and his wife were having some problems at home and were giving each other the silent treatment. Suddenly, the man realized that the next day, he would need his wife to wake him at 5:00 AM for an early morning business flight.. Not wanting to be the first to break the silence (and […]...
36. A Potential Partnership Meeting Flavio: Thanks for meeting with me. Marcia: It’s my pleasure. We’re eager to hear your ideas about our companies doing business together in the future. Flavio: Well, I wanted us to meet because I think our two companies can create great Synergy. Marcia: I agree. What do you Have in mind? Flavio: We seem to […]...
37. Mr. Jones had hired a new secretary Mr. Jones had hired a new secretary. She was young, sweet and very polite. While taking dictation one morning, she noticed that his fly was open. Upon leaving the room she said, “Mr. Jones, your barracks door is open.” He was puzzled by her remark, but later that day he noticed that his zipper was […]...
38. Идиомы о еде Egg head – заучка/ботан “Julian passed all of his exams. He is such an egg head!” Big cheese – влиятельный человек “Tony is the boss of the whole sales and marketing department. He is a big cheese.” Couch potato – ленивый человек, проводящий много времени перед телевизором “Hazel is such a couch potato. She just […]...
39. Footless Parrot A guy is having marital problems. He and the wife are not communicating at all and he’s lonesome so he goes to a pet store thinking a pet might help. The store he happened to walk into specialized in parrots. As he wanders down the rows of parrots he notices one with no feet. Surprised […]...
40. Значение идиомы go out of business [go out of business] {v. phr.} To cease functioning as a commercialenterprise. The windows of the store are all boarded up becausethey went out of business....